Local Search Engine Marketing (SEO) for Attorneys
The ‘Internet Marketing’ Industry is being hammered; it’s a highly unregulated, fragmented industry with little oversight, far-reaching best practices and simply poor business models. The results have...
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Local SEO Fundamentals for Attorneys and Law Firms
I’m going to cover the three major pillars of local search, which are Listings, Citations and Reviews Listings First we’ll look into listings. We are going to take a look at the types and locations of...
View Article1st Pillar of Local SEO for Lawyers – Building Citations and Profiles
Local Listings Each of the major search engines have a different philosophy under local ranking, but there is one major common similarity among all three. They started their business ranking websites,...
View Article2nd Pillar of Local SEO for Attorneys – Citations and Content are King for...
Now that we are reminded that marketing a business on the Internet follows traditional marketing principles, we know from organic search engine optimization that links are very important for ranking...
View Article3rd Local SEO Pillar for Attorneys and Law Firm – Client Engagement and Reviews
Considering reviews, we’re going to be looking at the benefits of reviews, quantity versus quality, establishing profile Authority and social and review ranking, review filters, review creation, review...
View ArticleTop 10 Strategies for Attorney to rank #1 in Google – Local SEO for...
1. Profiles Establishing your profiles’ authority is critical. Follow Google’s Best Practices Guide, which can be found by googling “Google Best Practice Guide”. You will need to claim your listings,...
View ArticleSEO Video for Lawyers! Tip #2 – Service Page importance
This SEO Strategy fits better under the element of conversion rather than ranking, but did the egg come before the chicken? Marketing starts with some basics, such as the Who What Where When Why. Far...
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How To Get SEO Clients as an Attorney
If you’re an Attorney and are Not Ranking in the Top 3 Spots on Google, this is for you. So you’ve made the decision to go at in on your own. Good for you. Maybe you’ve worked in a firm for some...
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7 SEO Tactics Attorneys Should Be Using
How Attorneys Get SEO Clients I’ve been providing and teaching SEO since 2005, and frankly when I hear someone say ‘The SEO industry changes so much’ I get that chill down my spine…like, they just...
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Keyword Research Tips & Lists for Attorneys
Keyword Lists for Lawyers Keyword research is one of those topics that has become too confusing with too many shiny objects. Before we talk about keyword research, let’s understand that this is a...
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